
Starting up S.M.A.R.T. Umbria
Green he-Art
OUR PRODUCT
Green he-Art enterprise's objective is to promote and improve tourism in Umbria by selling its product which was created thanks to collaboration with many local partnerships.
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Firstly we reached out to the artisanal chocolate shop "Vetusta Nursia"; which was still trading, even though the earthquake severely damaged the city of Norcia. The chocolate bars were decorated with a carving of the Basilica of Saint Benedetto, the patron saint of Europe.
These treats are wrapped in biodegradable paper: the Mater-Bi given to us by a local enterprise: the "Novamont", as a promotion for Bio-Economy.
The chocolate bars will be wrapped in heart-shaped recycled cardboard.
The promotion of this product and Umbria's region spread to London thanks to a project in which some students of our school took part.
"Starting Up S.M.A.R.T. UMBRIA Green he-Art".
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- Check our BUSINESS MODEL CANVAS -
PARTNERSHIPS
![]() Vetusta Nursia - Norcia | ![]() Novamont - Terni |
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![]() Istituto A.Casagrande "F. Cesi" - Terni |